MOVING THE NEEDLE
Our “modus operandi” is to serve as enablers and conveners who strategize, create favourable conditions on the ground, catalyse coordination between relevant players, evaluate results and, critically, accelerate and marshal the necessary financial resources to enable high-impact programs to succeed.
We are focusing on three tracks:
EDUCATION
Our aim is to influence the socialization process of young people in Israel by incorporating Jewish peoplehood into their lives.
PUBLIC AWARENESS
ENTER aims to build a “peoplehood-aware” generation of Israelis and to intensify connectivity with Jewish communities outside Israel.
MEASUREMENT
ENTER aims to develop a “Jewish peoplehood index” which will benefit organizations and funders focused on Israel-Diaspora relations.
ENTER’S Main Projects
Since its founding in 2020, ENTER has created the following initiatives:
Dare to Ask
Dare to Ask is an online series aiming to introduce Jewish communities from around the world
ONE2ONE
Jewish teens from around the world meet for a series of online structured video encounters in English
Peoplehood Infused Schools
Israeli public schools adopt an integrated set of values to raise awareness about World Jewry
NA Peoplehood Coalition
A coalition of North American organizations which promotes Jewish peoplehood
Peoplehood Field Mapping
Jewish peoplehood field mapping survey in Israel to better understand the ecosystem
FOUNDING PARTNERS






OUR TEAM
Headquartered in Israel, ENTER is led by founding CEO, Alon Friedman and a professional team in Israel and North America.

Alon Friedman
Founding Executive Director

Zohar Mandel
Associate Director, Strategic Partnerships

Yael Rosen
Associate Director, Content and Impact

Dr. Scott Lasensky
Senior Advisor

Amanda Bekkerman
Manager, North American Operations

Roy Waks
Director of Operations and Development, One2One

Shir Ben David
Peoplehood Infused Schools, Program Director
PROFESSIONAL ADVISORY COMMITTEE
ENTER’s professional advisory committee, founded and co-chaired by Dan Meridor and Daniel Shapiro, is comprised of leading figures in the field from Israel and abroad.











I’ve always believed in cross-pollination between the Diaspora and Israel. It’s the simple concept of ‘united we stand, divided we fall’
CHARLES BRONFMAN, 2016
